Examining How Gender and Emoticons Influence Facebook Jealousy

Facebook use among young adults is widespread, and understanding how it affects romantic relationships has practical, real world implications. Both gender and amount of time spent on Facebook have been associated with online jealousy. Emoticons can be used online to clarify messages and are often used in mixed gender interactions. A series of studies was used to examine whether gender and emoticons interacted to influence Facebook jealousy. Interestingly, results differed based on qualitative and quantitative responses. With quantitative responses, a main effect was found only for gender. Females displayed more Facebook jealousy than males. With qualitative responses, an interaction was found. Males were more jealous when a winking emoticon was present, while females were more jealous when no emoticon was present. This research supports evolutionary work in suggesting that specific cues may differentially influence jealousy responses in males and females. It should be mentioned that although differences were noticed, they may be contingent upon the research methods utilized and that mixed methods may best address issues involving jealousy in young adults.